Cookie Policy
As of 02-Oct-2019
Information about the cookies and social media plug-ins used on the website of Blum India Pvt. Ltd..
A. Overview
Our website uses cookies, device identifiers and similar technologies (hereinafter called ‘cookies’).
These cookies help us market the products we manufacture. Furthermore, they make Blum’s digital products and services (hereinafter called ‘services’) easier and more effective and allow us to analyse user behaviour so that we can continuously improve our services. We also use social media plug-ins which take you directly to the pages of social networks.
The following section provides information about the cookies and social media plug-ins we use.
The external links set out in this Cookie Policy include further relevant information. The content linked to our digital platforms is produced by third parties over whom we exercise no control. We are not responsible for the content of external sites.
B. General Information about Cookies
Cookies are text files that are stored on your computer or mobile device. They tell us whether you have visited our website before and give us information about your browsing habits. If you have signed into our website, they keep you logged in as you browse from page to page.
You can use our website even if your cookies are turned off. But this may mean that you will not be able to access the full range of our services.
C. Personal Data
The cookies we use do not collect any information with which you could be identified.
Your personal data will only be processed if you voluntarily submit it when signing up for our services (e.g. completing a contact form, sending an application, requesting a newsletter). In this case, you will be informed of the type of data captured and the purpose for which the data is to be processed before you submit your personal information. In addition, you will be asked to give your consent.
D. Types of Cookies and How We Use Them
1. Functionality Cookies: These cookies give you access to the full range of our services and the functions they provide. The data collected only applies to your usage of our website and not to your browsing habits in general. By disabling these cookies, you may prevent us from offering you our full range of services.
2. Performance and Web Analysis Cookies / Cookies from Third Parties: These cookies collect information about how our website is used, e.g. which pages are used most frequently. They also enable us to investigate errors. This is where we use Google Analytics cookies. Your IP address is anonymised in the process. In the section below you will find Google’s privacy policy and information about how to deactivate these cookies.
b. Google Opt-out Browser Add-On
By accepting cookies from the website, you consent to the use of Google Analytics.
3. Adserver, Advertising, Targeting and Recommender Cookies: When you visit our site, Google Tag Manager ‘remarketing’ cookies allow us to provide you with more relevant adverts about our products and services on third party websites. Your (mobile) device will be tracked by a Google Tag Manager cookie when you visit our site so that banner advertising about our company will be displayed when you browse other websites. Just like with Google Analytics, your IP address is anonymised by using the appropriate settings.
E. Cookie & Browser Settings
In the section below you will find links to instructions on how to manage and remove cookies using the most popular browsers.
If your browser is not listed above, we recommend that you use the following search engine to find the instructions you need: DuckDuckGo.
Please see Section D. 2. above for the installation of browser add-ons to disable Google Analytics.
F. Social Media Plug-Ins
Our website provides you with social media plug-ins from various social networks. If you are logged in on one of these social networks during your visit to our website and you click the corresponding social network icon, the social network will add this information to your profile. Should you interact with one of the social media plug-ins, this information will also be sent to the social network.
If you would like to prevent this type of data transfer, please log out of your social network account before you enter our website.
We exercise no control over the collection and transfer of data via social media plug-ins. Please read the privacy policies of those social networks for detailed information about the collection and transfer of personal information, what rights you have and how you can maintain suitable privacy settings for your needs.
