Brand New State of the Art Facility for Blum
Australia Head Office

Blum Australia’s head office has spread their wings with a purpose built 6297m² warehouse and showroom located in the new Len Waters Estate, New South Wales. The state of the art facility is completely operational and the showroom is now open.

Sydney – August 2010

Blum’s new premises bring state of the art, European style warehousing to Australia. The additional warehouse space and automation provides the tools to service the Australian market better than ever before.

Blum, along with their distributors has grown to be a dominant player in the cabinet hardware market. Blum is no longer known only to kitchen manufacturers and retailers, but is now a brand recognised by consumers as a sign of innovation and quality. Blum’s facilities signal the growth the brand has experienced in the last ten years.

“The new high bay automated warehouse means Blum is perfectly positioned for the future with the ability to cope with growth in stock holdings as well as an expanding product range” says Blum Managing Director, Brett Ambrose. “Our logistics centre now matches the innovativeness of the Blum brand. We have strongly demonstrated a commitment to the local market looking for good service as well as quality functional products”.

Whilst distribution and logistics are important the location next to the motorway still ensures accessibility for designers, specifiers and consumers wishing to experience Blum products. Continual innovation has meant the showroom has grown to cope with an expanding product range and accommodate product displays to their full potential.

Leading the development was Chris Hosking from Hosking Munro Architects, “It was always going to be difficult to sell the idea of a thirty metre high industrial building. We realised we had to convince the planning authority that we were not going to create a monster. Now that the building is complete it fits into the landscape easily and once the trees grow up around it and the other buildings on adjacent sites are finished, they will help to give it scale”.

Apart from the Swisslog automation system the Blum office building boasts a lightweight energy efficient wall façade system, solar hot water and sophisticated lighting control system for energy effective control of lighting using motion detectors and light level sensors with an integrated control system. The light fittings have generally low energy lamps which are controlled with a high level of flexibility to minimise energy usage.

Blum now have first rate facilities in Australia to promote their products and provide an aid to the growth of the industry. A team of industry acknowledged experts have been assembled to provide training and expertise to the trade, specifiers and consumers alike.

“Of course, we continue to maintain our strong focus on showroom and training, like we have in our other new showrooms”, comments Blum National Sales and Marketing Manager, David Noakes. “We have a DYNAMIC SPACE galley kitchen and L kitchen on display along with our program displays. Additionally Blum has a comprehensive training room and look forward to the arrival of a Test Drive Kitchen”.

Blum’s new facilities will provide both the manufacturing and design communities a chance to learn, experience and understand the Blum product portfolio. Consumers are encouraged and welcomed to view, experience and talk about Blum’s latest products and their kitchen layout prior to visiting their cabinetmaker.

Brett tells, “It has been wonderful to see the company grow internationally and I am proud to say that we have done our part in Australia to be just as successful. We have been able to provide a stable and reputable company in Australia that replicates the culture and forward thinking of head office in Austria”.

The official opening was celebrated with over two hundred industry professionals from around Australia on Saturday 21st August, 2010. Blum owner, Gerhard Blum wished the Blum Australia team all the best and good luck at their new premises. The milestone occasion was marked with a special gift; a framed technical drawing of Julius Blum’s first horseshoe studs, mounted with a horseshoe for luck.