Blum Introduces First True-To-Life Test-Drive Kitchen to Australia

It’s too late to change a kitchen once it has been installed. Wouldn’t it be ideal if your client was able to test drive their kitchen before it’s too late?

Sydney – January 2010

A new kitchen should do one thing above all else: Provide many years of enjoyment and satisfaction. Everyone wants a kitchen that looks good, but clients are now realising that functionality is just as important. How can you ensure that the new kitchen will achieve the optimum in functionality for your client?

Experience the future of kitchen planning with Blum’s DYNAMIC SPACE Test-Drive Kitchen at the new Blum showroom in Cowandilla, South Australia. With a selection of movable, life-sized cabinets, representing the five zones in a kitchen, the Blum Test-Drive Kitchen is an innovative and guaranteed method of increasing customer satisfaction. Ensuring functionality is addressed during the planning process - not after!

The Blum Test-Drive Kitchen works in conjunction with the message of Blum’s DYNAMIC SPACE concept. DYNAMIC SPACE is the new kitchen standard, introduced by Blum, addressing the significance of functionality and ergonomics in kitchen planning. Test-Drive Kitchen cabinets come in various types, in various widths, and include the popular Blum SPACE CORNER Unit, Sink Pull-out and Pantry unit. And, the DYNAMIC SPACE message is intrinsic across the Test-Drive Kitchen range too, with each cabinet fitted with internal hardware providing perfect motion. To emphasise the true-to-life form, each cabinet is filled with actual storage items you will find in a real kitchen. All this allows your client to test hypothetical situations in a realistic environment.

“At Blum, we believe a kitchen needs to be as functional as it is beautiful. Unfortunately, the functionality of a kitchen often takes second place to aesthetics. Blum has come up with a solution to address this situation through DYNAMIC SPACE workshops and the interest has been phenomenal. This year alone we have had over 300 attendees! Now, we can further communicate this message via the Test-Drive Kitchen. The Blum DYNAMIC SPACE Test-Drive Kitchen is the start of a national strategy, to address the importance of functionality in a kitchen. Over the next twelve months you will see test-drive kitchens being implemented across all our showrooms nationally,” says Michelle Sung, Blum Product Manager.

The first true-to-life test-drive kitchen to be seen in Australia is now available for complimentary use, by appointment only, to all designers and architects, specifying Blum, who are currently working on projects they would like to test-drive. To book an appointment, please call 08 8152 0429.