Kitchen observations by Blum

Blum closely monitors everyday kitchen use

Watching everyday kitchen use

You have to know the habits, requirements and wishes of users if you want to develop products that are tailored to their actual needs.

We watch, analyse and strive to understand

Blum has been carrying out intensive research for almost ten years. We use video cameras and various tools such as measuring devices and questionnaires for our observations.

Our kitchen observations show us what the main activities and workflows are in kitchens. They allow us to identify the demands made of practical kitchens, for example, storage space, inner dividing systems, and tell us what is demanded of our products. The insights we gain are incorporated into the development of new products.

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